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Reindeer versus Santa Rap Battle with Dunking on Reindeer Lyrics

Are you kidding me with this?  Nike does yet another brilliant ad.  This time featuring rappers KRS-One and (one of my favorite rappers) Lupe Fiasco.  This time, it’s an all out (MVpuppets) Christmas rap battle.  Let’s touch mics gentlemen muppets and keep it clean.

Santa = KRS-One
(smack talking reindeer) Blitzen = Lupe Fiasco

Blitzen calls up Santa with some smack talk, “I hope y’all ready to get served cuz beating Blitzen is gonna take a miracle cuz last time I checked this wasn’t 34th street.”

Lyrics to Santa’s response to Blitzen…I can’t believe I just wrote that. (if you see any corrections, comment or tweet me) …continue reading Reindeer versus Santa Rap Battle with Dunking on Reindeer Lyrics

December 21st, 2009 | View Comments | Posted in Social Media, Video |

Black Hat, White Hat Does it Really Matter Anymore

The last session of SES Chicago Day 3 proved to be one helluva entertaining discussion on black hat, white hat SEO.  However while listening to the panel, I couldn’t help thinking about the 5:30 PM Chicago traffic and the 4-5 inches of snow that was expected (and had started!).

My recaps will include some useful tidbits that I picked up during day 2 of SES Chicago.  Tweets were made from @marketwire as well as my personal handle @shinng using the hashtag #seschi and #rt2eat.  So what is the meaning of the latter hashtag?  Well, the creative marketing team @marketwire wanted to give back for the holiday season so we decided to take advantage of the Marketwire presence.  For every ReTweet of our tweets that include the hashtags #seschi #rt2eat, Marketwire will be donating $1.00 per RT for a max contribution of $500 to benefit the Greater Chicago Food Depository.

SES Chicago Session – Black Hat, White Hat: Does it Really Matter Anymore? …continue reading Black Hat, White Hat Does it Really Matter Anymore

December 10th, 2009 | View Comments | Posted in Online Mkting, Recaps, SEO |

SES Chicago Dan Siroker Obama Presidential Transition Team Keynote

Out of the three keynote speakers attending SES Chicago 2009, I was looking forward to Dan Siroker’s keynote the most.  Siroker is the former deputy new media director for the Obama presidential transition team and considering the location of Search Engine Strategies, I could only imagine the kind of information and footage that would be expected.

Simply put, I did not want Siroker’s keynote to end.  Great information and amazing footage from the Obama campaign.

This SES Chicago recap will cover the keynote address by Dan Siroker.trans SES Chicago Dan Siroker Obama Presidential Transition Team Keynote

My recaps will include some useful tidbits that I picked up during day 1 of SES Chicago.  Tweets were made from @marketwire as well as my personal handle @shinng using the hashtag #seschi and #rt2eat.  So what is the meaning of the latter hashtag?  Well, the creative marketing team @marketwire wanted to give back for the holiday season so we decided to take advantage of the Marketwire presence.  For every ReTweet of our tweets that include the hashtags #seschi #rt2eat, Marketwire will be donating $1.00 per RT for a max contribution of $500 to benefit the Greater Chicago Food Depository.

Opening Keynote with Dan Siroker, former Deputy New Media Director, Obama Presidential Transition …continue reading SES Chicago Dan Siroker Obama Presidential Transition Team Keynote

December 10th, 2009 | View Comments | Posted in Recaps |

SES Chicago Day 2 – Igniting Viral Campaigns; Social Media Strategy

This SES Chicago recap will cover the last two sessions of Day 2.  This recap includes “Igniting Viral Campaigns” and a sponsored session named “Social Media Strategy”.

My recaps will include some useful tidbits that I picked up during day 2 of SES Chicago.  Tweets were made from @marketwire as well as my personal handle @shinng using the hashtag #seschi and #rt2eat.  So what is the meaning of the latter hashtag?  Well, the creative marketing team @marketwire wanted to give back for the holiday season so we decided to take advantage of the Marketwire presence.  For every ReTweet of our tweets that include the hashtags #seschi #rt2eat, Marketwire will be donating $1.00 per RT for a max contribution of $500 to benefit the Greater Chicago Food Depository.

SES Chicago Session – Igniting Viral Campaigns …continue reading SES Chicago Day 2 – Igniting Viral Campaigns; Social Media Strategy

December 9th, 2009 | View Comments | Posted in Online Mkting, Recaps, Social Media, Video |

Top 7 Mistakes to Avoid in Optimizing Your Landing Page

Day 2 of SES Chicago proved to be a much slower day, but I think many of the attendees needed the “break”.  The biggest session by far was Tim Ash’s “Landing Page Optimization”.

This SES Chicago recap will cover my favorite session of Day 2, Tim Ash’s presentation on “Landing Page Optimization: The 7 Deadly Sins”.  My primary reason for attending this session was to listen to Tim Ash speak.  I was told that Ash was an engaging speaker and he did not disappoint.

My recaps will include some useful tidbits that I picked up during day 2 of SES Chicago.  Tweets were made from @marketwire as well as my personal handle @shinng using the hashtag #seschi and #rt2eat.  So what is the meaning of the latter hashtag?  Well, the creative marketing team @marketwire wanted to give back for the holiday season so we decided to take advantage of the Marketwire presence.  For every ReTweet of our tweets that include the hashtags #seschi #rt2eat, Marketwire will be donating $1.00 per RT for a max contribution of $500 to benefit the Greater Chicago Food Depository.

SES Chicago Session – Landing Page Optimization: The 7 Deadly Sins …continue reading Top 7 Mistakes to Avoid in Optimizing Your Landing Page

December 9th, 2009 | View Comments | Posted in Online Mkting, Recaps, SEO |

21 Secrets of Top Converting Websites and Steps to Great Conversion Rates

This SES Chicago recap will cover Bryan Eisenberg’s “21 Secrets of Top Converting Websites”.  Also included are 5 steps to great conversion rates next week.

My recaps will include some useful tidbits that I picked up during day 1 of SES Chicago.  Tweets were made from @marketwire as well as my personal handle @shinng using the hashtag #seschi and #rt2eat.  So what is the meaning of the latter hashtag?  Well, the creative marketing team @marketwire wanted to give back for the holiday season so we decided to take advantage of the Marketwire presence.  For every ReTweet of our tweets that include the hashtags #seschi #rt2eat, Marketwire will be donating $1.00 per RT for a max contribution of $500 to benefit the Greater Chicago Food Depository.  trans 21 Secrets of Top Converting Websites and Steps to Great Conversion Rates

SES Chicago Session – 21 Secrets of Top Converting Websites …continue reading 21 Secrets of Top Converting Websites and Steps to Great Conversion Rates

December 8th, 2009 | View Comments | Posted in Online Mkting, Recaps, SEO |

SES Chicago – Google Analytics, Online PR, The Link Between Search and Social

This SES Chicago recap will cover the Google sponsored lunch session along with two additional sessions that I attended from Day 1.  This recap includes “What’s New and Exciting with Google Analytics?”, “Online PR: Where to Next?”, and “What’s the Link Between Search and Social?”.

My recaps will include some useful tidbits that I picked up during day 1 of SES Chicago.  Tweets were made from @marketwire as well as my personal handle @shinng using the hashtag #seschi and #rt2eat.  So what is the meaning of the latter hashtag?  Well, the creative marketing team @marketwire wanted to give back for the holiday season so we decided to take advantage of the Marketwire presence.  For every ReTweet of our tweets that include the hashtags #seschi #rt2eat, Marketwire will be donating $1.00 per RT for a max contribution of $500 to benefit the Greater Chicago Food Depository.

SES Chicago Lunch Sponsored Session – What’s New and Exciting with Google Analytics …continue reading SES Chicago – Google Analytics, Online PR, The Link Between Search and Social

December 8th, 2009 | View Comments | Posted in Analytics, Online Mkting, Public Relations, Recaps |

SES Chicago 2009 Day 1 – Search Analytics and Search: Where to Next?

Day 1 of SES Chicago 2009 was all about search, analytics, and conversion.  I posted a recap of the Jeff Jarvis keynote.

This SES Chicago recap will cover 2 of the 5 sessions from Day 1.  The 1st two sessions include “Search Analytics” and “Search: Where to Next?”.

My recaps will include some useful tidbits that I picked up during day 1 of SES Chicago.  Tweets were made from @marketwire as well as my personal handle @shinng using the hashtag #seschi and #rt2eat.  So what is the meaning of the latter hashtag?  Well, the creative marketing team @marketwire wanted to give back for the holiday season so we decided to take advantage of the Marketwire presence.  For every ReTweet of our tweets that include the hashtags #seschi #rt2eat, Marketwire will be donating $1.00 per RT for a max contribution of $500 to benefit the Greater Chicago Food Depository.

SES Chicago Session – Search Analytics …continue reading SES Chicago 2009 Day 1 – Search Analytics and Search: Where to Next?

December 8th, 2009 | View Comments | Posted in Analytics, Online Mkting, Recaps, SEO |

SES Chicago 2009 Jeff Jarvis Keynote Recap Day 1

If you haven’t had the opportunity to attend Search Engine Strategies, consider it.  While some sessions went very quickly with tons of information being thrown at you, other sessions presented a great refresher.  The only negative is having to choose which session to attend out of the 5 being offered simultaneously.  A big shout out to all SES attendees who were tweeting live from the event.

This SES Chicago recap will cover the keynote address by Jeff Jarvis. …continue reading SES Chicago 2009 Jeff Jarvis Keynote Recap Day 1

December 8th, 2009 | View Comments | Posted in Recaps |

SES Chicago 2009 Interview with WebmasterRadio.FM Jim Hedger

jim hedger

Jim Hedger of WebmasterRadio.FM is joining the Shindig to answer 6 mind-blowing questions.  Jim is an industry leader in search marketing and currently hosts a weekly show on WebmasterRadio.FM called Webcology.  This interview is part of my SES Chicago 2009 preview series to get everyone excited for the industry leading event for Search Engine Marketing & Optimization (SEM/SEO).

…continue reading SES Chicago 2009 Interview with WebmasterRadio.FM Jim Hedger

December 1st, 2009 | View Comments | Posted in Interviews |
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