This SES Chicago recap will cover the Google sponsored lunch session along with two additional sessions that I attended from Day 1.  This recap includes “What’s New and Exciting with Google Analytics?”, “Online PR: Where to Next?”, and “What’s the Link Between Search and Social?”.

My recaps will include some useful tidbits that I picked up during day 1 of SES Chicago.  Tweets were made from @marketwire as well as my personal handle @shinng using the hashtag #seschi and #rt2eat.  So what is the meaning of the latter hashtag?  Well, the creative marketing team @marketwire wanted to give back for the holiday season so we decided to take advantage of the Marketwire presence.  For every ReTweet of our tweets that include the hashtags #seschi #rt2eat, Marketwire will be donating $1.00 per RT for a max contribution of $500 to benefit the Greater Chicago Food Depository.

SES Chicago Lunch Sponsored Session – What’s New and Exciting with Google Analytics …continue reading SES Chicago – Google Analytics, Online PR, The Link Between Search and Social

Online Marketing is serious business.  People are talking social media statistics and providing links to serious news about social media, SEO, blah blah blah.  Well, it’s Friday and time to laugh off the stress.

These are some of the funniest Facebook mistakes that I’ve enjoyed courtesy of the sources listed at the end of this post.  It never ceases to amaze me how idiotic some people are.  For more, go to Lamebook, a site that posts the funniest and lamest on Facebook.  Sure you’ve seen most of these, but it never gets old.   Have one you want to submit? Contact me.  Enjoy these golden nuggets… …continue reading Funny Friday: 9 Funny Facebook Mistakes

Thanks to Mashable for linking back to my post via – Breaking: Rollout of Twitter Retweet Feature Has Begun [PICS] with over 2,600 reactions causing the post to be a top trending post!

Just to cover the basics for you noobs, a retweet (RT) is when a user reshares an interesting tweet usually verbatim.

Example: I tweet under my personal account (@shinng), “This new Retweet feature looks interesting.”  Anyone of my followers can retweet by “crediting” me for my tweet by inputting, “RT @shinng This new Retweet feature looks interesting.”

So going back to the breaking news: Much like the Twitter Lists, the ReTweet feature will be rolled out in phases.  Luckily, one of the accounts I manage received a beta invite. …continue reading NEW Twitter ReTweet Feature

This is Part 1 of my Essential Twitter Applications Series.  Part 1 will cover Twitter Desktop and Web Clients.  It’s not one of those useless list of 50+ that you know you’ll never try.  Actually, since it’s based on my personal experience, it might be useless…Anyway, I’ve decided to pick the “big 3″ Twitter Clients according to TwitStat as of the November 3, 2009 ranking.

I have personally tried all of these and use these Twitter apps to make my social media experience on Twitter more effective and efficient.  …continue reading Essential Twitter Applications Part 1 – Twitter Clients Reviews and Recommendations

Updated: 1/13/2009 – updated #sportsprchat (now weekly) – more updates coming week of 1/18

I am compiling an ongoing list of Twitter Chats that occur weekly and monthly.  After participating in a handful of social media and PR related Twitter chats, I was amazed with how much I learned and how many appreciated what I had to say.  Twitter chats are an extremely effective way of meeting people through Twitter that have similar interests as you do.  Click here for a background on hashtags (#) and why it’s used for Twitter chats. …continue reading A List of Twitter Chats

Every Friday, I plan on posting the most useful online marketing stories of the week.  The majority of you have probably seen the top marketing news via Twitter, but it’s also a way for me to archive for my own benefit and learnings.  Selfish and helpful at the same time right?

Most popular post on Marketing Shindig – How to Optimize Your Twitter Page

My Personal Favorites for the Top Online Marketing Posts of the Week …continue reading My Favorite Online Marketing Articles of the Week Ending October 23, 2009

Here are some Twitter tips for optimizing your Twitter page.  It’s amazing to see people with 50,000 followers and still not have an optimized Twitter page.  It’s important to optimize and even customize your Twitter page to look professional and presentable.  You never know who’s looking.

I’ll be using my Twitter account @shinng as an example.   In no particular order, here is how you optimize your twitter account (personal and/or business).  Feel free to let me know of any additional suggestions. …continue reading How to Optimize Your Twitter Page

Twitter Search Tips:

• search.twitter.com – Most of you already know about the most basic of search functions on Twitter.  If you don’t, welcome noob.
• Advanced Search on Twitter – automated via Twitter that allows you to search based on:
  • word combination
  • people
  • location
  • dates – only going back 2 weeks
  • attitudes – positive, negative, or if a question has been asked
  • whether the tweet contains links

I personally use a lot of Twitter oriented tools that helps me save a lot of time.  There will be a separate post about these applications.

Using Twitter Search Operators instead of the advanced search function …continue reading Twitter Search Tips – Twitter Basic and Twitter Advanced Search

So you think it’s time for your company to join Facebook, but having a hard time deciding between a Facebook Fan Page and a Facebook Group?  Here’s the answer:  get a Facebook Fan Page and supplement with a Facebook Group in that order.  The latter of which is optional.  There is a major difference between the two Facebook networking tools in the short term and long term.

I have had experiences with both and that is the way I learned the differences.  I started with a Facebook group through one of my sites, then realized Facebook Pages are the way to go when I started managing the Marketwire Facebook Fan Page. …continue reading Facebook Fan Page vs Facebook Group – Which One Do I Choose?

These are the notable quotes from 140 Twitter Conference Day 2.

From Tony Robbins

• “If you agree, say I” X 75 times
• “Leaders see it better than it is.  Bring something that’s inspiring.”
• “The state and intent of what you deliver is more important that what you actually say.”
• “If you succeed and you’re still unhappy, you’re screwed!”
• “There are no rules on Twitter. Just add more value, that’s it.” …continue reading Notable Quotes from 140 Twitter Conference Day 2 – Tony Robbins, Brian Solis, Peter Shankman